Oknoplast Viz

Development and execution of product animation and visualization

The collaboration between Epilog Studio and the Oknoplast brand is a long-standing one, filled with a variety of projects that have allowed us to delve into the brand’s needs and vision while discovering how best to support them in their marketing efforts. This time, we focused on creating photorealistic visualizations and short animations, known as cinemagraphs, that not only capture the beauty and quality of their products but also add a touch of magic to their presentation. Windows, mosquito nets, doors, handles, patio doors, pergolas—each of these elements was given the attention it deserves, presenting it realistically, in an inspiring and character-rich way.

Our goal was to create projects that showcase products while telling stories—stories of spaces full of light and places where functionality meets aesthetics. We want our work to forge an emotional connection with the brand, engaging the audience on a deeper level, inspiring them, and making Oknoplast a natural part of their everyday lives. It’s not just windows and doors—it’s the beginning of many beautiful stories.

Zakres prac:

  • Concept and production of short animations based on CGI techniques

  • Interior and exterior design

  • Reproduction of material textures and finishes based on physical samples

  • Product visualizations – packshots of windows, doors, and accessories

  • Creation of photorealistic CGI visualizations

Oknoplast is a brand with years of experience that continually raises the bar in the window and door industry, offering innovative solutions that redefine how we think about windows and doors. It’s a leader in creating solutions that blend sophisticated design with exceptional functionality, now available in dozens of countries worldwide. Their products are the result of meticulous research, technological development, and attentive listening to customer needs. Whether for single-family homes or large commercial investments, Oknoplast strives to ensure that every element meets the highest standards—both in aesthetics and functionality.

As part of this project, our team undertook a range of complex tasks that required a blend of creativity, precision, and technology. Reproducing the texture and finish of materials based on physical samples was an incredibly precise process—each material had to be faithfully recreated to capture texture, reflections, and details. Creating photorealistic CGI visualizations required agile modeling and rendering skills, as well as a meticulous attention to details that make the visualizations so realistic, they feel almost touchable.

The concept and production of short animations based on CGI techniques were key elements of the project, allowing us to showcase the functionality of the products in a dynamic and appealing way. Designing the spaces required not only an artistic vision but also a deep understanding of architecture and ergonomics to ensure that Oknoplast’s products seamlessly integrate into their surroundings.

Slide the bar and see how the magic of lighting transforms the mood—day turns into night!

Our approach to this project was based on close collaboration with the client. The primary creative tool was mood boards, which helped define the final aesthetic of the products. Each element of the visualization was tailored to the specific context in which it would be used—from single-family homes and apartments to commercial spaces.

In this project, we focused on the visualization process, which required engagement on many levels—from concept to final rendering.

Our team began with an in-depth analysis of the product’s style, creating mood boards that served as the foundation for further work. Then, as we worked on photorealistically capturing every detail, we ensured that subtle shades and textures were rendered with complete precision.

Reproducing material structures was a demanding yet fascinating process—every light reflection and surface break mattered. We faithfully recreated the materials to create visualizations that the viewer doesn’t just see but can almost "feel" with their eyes. Using CGI techniques, we captured a unique character, engaging viewers and transporting them into a world of sophisticated design.

The project for Oknoplast was an incredible journey for us—a challenge that allowed us to showcase the full scope of our expertise in 3D visualization. Creating marketing materials that are both aesthetic and functional is no easy feat, but we love such challenges! Every detail, every texture, every light reflection was perfected to make the products shine in their full glory. Through realistic presentations of window and door finishes and the use of cinemagraphs, we managed to give the products an entirely new dimension, combining modern techniques with the timeless charm of visual marketing. We are proud to have contributed to building the Oknoplast brand on the international market, and we’re thrilled that our visualizations helped show that windows and doors can be more than just parts of a building—they can be the beginning of an inspiring story.

Do you want to showcase your product in an unconventional way?

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